If Only I Had It

I have been thinking lately. I joined a company called THG which is under the company called Marcus Evans. Now this guy Marcus is a multi millionaire who also owns the Ipswich Football Club. He made his fortune selling corporate hospitality for major sporting events around the globe.

His idea was very simple yet effective. CEO’s need to entertain their major clients. How do they do this? Bringing them out for simple dinners or even to have drinks at an expensive restaurant wont suffice.

He actually got sporting events such as Formula 1 and got hospitality at the nearest hotels to the event place. He created the event in the simplest of manner and was able to sell these events for huge profits. Now how much do you think the most expensive ticket to watch the race would be? He does not even get these tickets. The hospitality is always outside of the event space thus creating a maner for the CEO’s to talk and entertain their clients at a controlled environment.

The coming Singapore GP is being sold at USD 34,500 per table of 10 which comes with free drinks , vip speaker, food and many more but the costing of doing this is only 25% of the selling price. He makes tonnes of money creating these events. Now he has about 6 offices around the globe.

Why cant we normal people think of doing such things. Cheat the CEO’s out of their entertainment fund. They have a lot of it to spend anyway. If anyone comes out with such an idea next time please do let me know. I would love to invest.