With thousands of websites being launched each and every day from every corner of the world, the importance of web security has risen to the pinnacle. Whether it is an ecommerce website or any other website, web security is necessary for the protection of the information highlighted on the web pages. The importance of web security has been felt more than ever owing to the digitization of technology in the present era. People who do online transactions on a regular basis know how vital the role of web security is. In order to gain the trust of people, ecommerce websites need to show them that their account and money transferred online is absolutely safe. The invulnerability of a website depends on how secure it is for its customers as well as owners. Let us discuss some of the main factors that come under web security.
But first how are you taking care of your businesses website online security? Have you taken an indepth look at your website and found any issues or are you aware of potential flaws that might be open to attackers? Well if you haven’t you should probably look into finding an SEO company that specializes in web security. If you’re in the market for one we recommend this Toronto SEO company. They typically tweet about vulnerabilities and other web security related news on their twitter page. You can also find them on their Facebook page if you’re interested in asking some questions!
Primary factors influencing web security
Firstly, you need to show your clients as well as customers that your website has a powerful encryption which has been set up using a sophisticated technique that will restrict hackers to gain access to sensitive information. Every website must follow some basic standards that have been set for web security. This is where SSL comes into picture as it is the best solution available in order to tackle these parameters. You need to have a powerful and trustworthy security module in order to implement SSL encryption in it. With a high standardization degree of robust modules, only someone with the decryption key will be allowed to pass and access information that is available on the website.
Is SSL (Secure Socket Layer) that important?
In case if you are running an ecommerce website, then you definitely need SSL encryption. Also, if your website asks its users to create profiles of their own, then you will have to ensure that you have an SSL certificate since every profile will have sensitive information that should only be accessed by the person or organization whom the account belongs to. For online transactions, the users might be asked to fill details of their credit cards which is why, it is very important for us to have SSL encryption. Although if you are using payment mode as third party gateways, then you might not be needing it. Those who have an idea about web security will look for SSL encryption first before proceeding ahead with the transaction. If the address of a website starts with https:// or if you see a padlock that appears on the address bar right before the address, then the website is SSL encrypted and secure.
SSL certificates have created a rage in the ecommerce market since more and more prospective customers are making online transactions through websites without any second thoughts. Not only do we need SSL encryption for online transaction, but also for securing the data that is transferred from web server to web browser and vice versa. For these, you need to make sure that the network connection that you are using is secure enough to protect the information. There are cases where personal details of users is stolen through their profiles on ecommerce websites just because the website was not SSL encrypted. In such cases, all the personal details of customers including name, address, passport number, credit card details, et cetera are exposed to the hackers who can use this information in any way they wish.
How SSL encryption tackles phishing?
Internet is filled with people who are trying to replicate websites. They will send you emails where you will realize that your website is in jeopardy and you can become a victim of identity theft. That is known as phishing as it uses all the information that is available on your website and literally mimics it. But with an SSL encryption, the chances of your website getting mimicked are relatively lesser since the hacker has to have decryption key.
Thus, your clients will feel secure upon seeing the padlock on the address bar of your browser or if the address bar turns out to be green. Phishing has been a menace since last few decades since there are millions of websites that are attacked by hackers in order to gain access to sensitive and confidential information. But due to advancement of web security techniques such as SSL encryption, websites are much more secure and invulnerable to attacks.
Thus, having an SSL encryption will go a long way in securing the information that is available on your ecommerce website.